Rapper Nelly is joining the alcohol game with the launch of his new flavored moonshine brand, MoShine. According to the rapper, the launch of Moshine was inspired by his love of hip hop and country music.
“I’m taking a country tradition and mixing it up for everyone to enjoy. Where I come from, we work hard and play harder, and I want my fans to be able to reach for MoShine anytime they’re ready to get the party started.”
Historically, moonshine was a term that referred to illegally produced and distributed alcohol, thanks to an old traditional of making alcohol in the dark of night to escape authorities. More broadly today, it’s used to describe whisky that is unaged and made clear.
The name Moshine was inspired by a combination of “moonshine” and “Missouri", the latter term a nod to Nelly’s hometown.
The Moshine brand is debuting two flavoured moonshine bottlings: Moshine Peach and Moshine Passionfruit. Both are triple-distilled corn spirits that are produced in North Carolina at Piedmont Distillers. Unlike traditional whisky, these spirits come unaged and will be retailed at a lower ABV of 30%, and is expected to target fans of sweeter, fruitier flavored mixed drinks.
Official Tasting Notes
Southern peaches soaked in ‘shine. MoShine™ Peach is sweet, velvety, and juicy as ever.
Aroma
Candied Ripe Peaches with Hints of Vanilla.
Taste
Classic Southern Flavor Backed by a Punch of Sweetness.
Finish
Velvety Smooth, Just Like A Bite of a Juicy Georgia Peach.
Official Tasting Notes
Like a jug o’ tropical fruit punch, MoShine™ Passion Fruit is sweet with a fresh kick from the ‘shine.
Aroma
Rich, Ripe Citrus with a Zing
Taste
Tropical Tang meets a Fistful of Sweet.
Finish
Refreshing, Balanced Bite of Beach Vibes.
MoShine will be available in both 50ml and 750ml packaging and will be rolled out across the United States.
Kanpai!
88 Bamboo Editorial Team